Zee has turned its FIFA World Cup monetisation into a huge lesson for the Indian media industry
Deepak Nagpal
In the run-up to the FIFA World Cup, Indian football fans were almost staring at the possibility of …
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ZEE5 and Unite8 Sports Bring Football’s Biggest Stage to India: 48 Nations, One Emotion, ‘Poora India Watchega’
India, 11th June 2026: Football is set to take over screens, conversations, cafés, living rooms, and communities across the country …