Health & wellness D2C platform Wellify is using Unicommerce’s solutions to enhance the post purchase experience for its customers

6^th February 2024, Mumbai: Piramal’s health & wellness D2C platform, Wellify has joined hands with  Unicommerce, one of India’s leading e-commerce enablement SaaS platforms, to streamline its supply chain and elevate the post-purchase experience for its end consumers. The company will be managing orders and warehouse operations for Little’s, Lacto-calamine, Tri-activ, I-feel, Ourdaily and Sloan’s through the Unicommerce platform.

Wellify has deployed Unicommerce’s order management and warehouse management solutions to enhance warehouse operations and accelerate order processing. With the growing popularity of Wellify’s products in the Indian market, the brand has been witnessing high order volumes. To smoothen operational challenges such as unsynchronized inventory, return order management, order allocation, bulk order management, and logistics management, the company has collaborated with Unicommerce. This partnership enables Wellify to integrate all its warehouses onto a single platform, which allows it to allocate orders to the nearest warehouse automatically and streamlines order management processes.

The Unicommerce platform has also provided a batching facility for products that have an expiration period. It allows the brand to automatically allocate products from the batch with the most recent expiration date and shields such crucial deliveries by making the order process error-free. Additionally, the platform’s centralized window offers complete visibility of orders and inventory, simplifying its operations across multiple warehouses.

Wellify is an initiative of Piramal’s consumer products division, which is among the leading players in the self-care space in India and is one of the flagship businesses of the Piramal Group. The new-age brand offers a wide variety of products ranging from categories like baby care, skin care, hygiene & protection, pain management and wellness among others. The D2C brand currently manages four warehouses across Mumbai, Bangalore, Kolkata and Ambala and processes 80000 – 85000 orders in a month.

Kapil Makhija, CEO of Unicommerce, commented, “We are proud to join hands with Wellify in deploying an effective supply chain system that helps automate supply chain processes and enhances capabilities to handle the rising number of orders. Unicommerce has strategically established a strong foothold in the Indian market, with a track record of success across diverse industry sectors. Our scalable and robust product architecture gives us an edge and makes us a preferred choice of companies looking to accelerate their business growth.”

On the partnership Nitish Bajaj, CEO, Piramal (Consumer Pharma Division) said, “Our primary objective is to provide an excellent customer experience while strengthening our position in the eHealth sector. Unicommerce stands out as one of the top-notch integrated supply chain technology platforms for e-commerce enterprises in India, and we are delighted to have them as our partners. We are confident that technology will be a crucial factor in delivering a smooth shopping experience to our customers, and this collaboration represents a significant step in that direction.”

Unicommerce is India’s largest e-commerce enablement SaaS platform in the transaction processing layer, in terms of revenue for the financial year concluded March 2022. The company’s suite of SaaS solutions enables end-to-end management of e-commerce operations for brands, retailers, marketplaces and logistics service providers. The company has a consistently growing Annual Recurring Revenue (ARR)and Revenue. As of the quarter ending September 2023, Unicommerce has achieved a 750 million+ Annual Transaction run-rate, serving over 3500 customers, managing 8000+ warehouses, and processing orders from 1900+ stores through its platform.

“Unicommerce eSolutions Limited is proposing, subject to receipt of requisite approvals, market conditions and other considerations, to make an initial public offer of its equity shares and has filed a draft red herring prospectus (“DRHP”) with the Securities and Exchange Board of India. The DRHP is available on the websites of the Company at www.unicommerce.com, SEBI at www.sebi.gov.in as well as on the website of the book running lead managers, IIFL Securities Limited and CLSA India Private Limited at www.iiflcap.com and www.india.clsa.com, respectively. Investors should note that investment in equity shares involves a high degree of risk. For details, potential investors should refer to the DRHP, including the section titled “Risk Factors”.

The post Piramal’s D2C Platform, Wellify adopts Unicommerce to streamline its Ecommerce Operations appeared first on India Communication Forum.

~ Unified inventory view allows brands to utilize stocks held in multiple retail stores & warehouses ~

~ Users can place in-store orders for out-of-stock items for delivery at home ~

~ Allow brands to avoid loss of sale due to unavailability of products at a store, getting the order through the next nearest store or warehouse ~

31st January 2024, Mumbai: Businesses continue to adopt omnichannel technology to align with users who move seamlessly between the online and physical stores of a brand. With Unicommerce’s “Endless Aisle”, the brand will be available to accept orders at their stores for out-of-stock items and have them delivered to the customer’s doorstep. This is enabled by the “Unified Inventory View” offered by Unicommerce, which allows the store personnel to have a real-time view of inventory across multiple stores and warehouses and reserve the SKU required by the customer.

The “Endless Aisle” enhancement focuses on different pain points across industry sectors as it caters to unique customer challenges. In the case of an apparel brand, a walk-in customer may like a certain shirt but may not find the right size. Similarly, for bulky products like furniture, electronic items and high-value goods like jewelry, etc., an endless aisle serves as a platform where the customer can order the item at the store and get it shipped to their doorstep.

Unicommerce’s omnichannel retail management system facilitates the integration of brands across marketplaces, websites, and brick-and-mortar stores. The “Endless Aisle” enhancement will also provide an online return facility for purchases made in-store. Additionally, retailers may get data insights on customers’ tastes and preferences, execute diagnostic and predictive analysis of customer data as well as improve personalized experiences as per customers’ behavior.

Speaking on the launch of the product upgrade, Kapil Makhija, MD & CEO of Unicommerce, said, “The launch of “Endless Aisle” marks a significant step in our ongoing commitment to providing sellers with the best-in-class technology that allows them to offer an enhanced shopping experience to their customers. With omnichannel becoming crucial across the ecommerce and retail landscape, our solutions are always evolving to meet the changing needs of brands and businesses.”

Omnichannel brands and retailers leverage technology to deliver an unparalleled customer experience, which not only makes the customer’s purchasing journey engaging but also significantly time-efficient. While customers today enjoy shopping at their convenience, they more often engage with brands that offer omnichannel experiences and ease of shopping across digital and physical channels.

Unicommerce is one of the leading  e-commerce enablement SaaS platforms that enables end-to-end management of e-commerce operations for brands, retailers, marketplaces and logistics service providers. The company has a consistently growing Annual Recurring Revenue (ARR)and Revenue. As of the quarter ending September 2023, Unicommerce has achieved a 750 million+ Annual Transaction run-rate, serving over 3500 customers, managing 8000+ warehouses, and processing orders from 1900+ stores through its platform.

“Unicommerce eSolutions Limited is proposing, subject to receipt of requisite approvals, market conditions and other considerations, to make an initial public offer of its equity shares and has filed a draft red herring prospectus (“DRHP”) with the Securities and Exchange Board of India. The DRHP is available on the websites of the Company at www.unicommerce.com, SEBI at www.sebi.gov.in as well as on the website of the book running lead managers, IIFL Securities Limited and CLSA India Private Limited at www.iiflcap.com and www.india.clsa.com, respectively. Investors should note that investment in equity shares involves a high degree of risk. For details, potential investors should refer to the DRHP, including the section titled “Risk Factors”.

The post Unicommerce adds ‘Endless Aisle’ to its Omnichannel Retail Management System appeared first on India Communication Forum.

–          Automated reconciliation of orders, returns & payments across multiple marketplaces

–          Real-time view of payments due and leakages with transaction-wise details to manage multi-platform operations

Mumbai, 11th January 2024: Unicommerce, one of India’s leading e-commerce enablement software-as-a-service (SaaS) platforms, has announced the launch of its new product UniReco, which is designed to help brands and retailers automate the reconciliation of their payments and returns across multiple marketplaces. UniReco handles return payments by accounting for return logistics costs and any other expenses agreed upon between the seller and the marketplace.

As businesses expand their presence on multiple platforms, managing and reconciling payment for every order can become a challenging task. UniReco uses an algorithm to match orders, payments, and returns across multiple marketplaces and provides businesses with a real-time view of their reconciliation status, so they can identify and resolve any discrepancies.

Additionally, UniReco offers updated & detailed reports of real-time costs and earnings, which is an essential planning prerequisite for sellers as it enables them to efficiently manage their working capital.

E-commerce sales are no longer about listing, servicing orders and receiving payments after the deduction of marketplace commission.  Modern e-commerce has multiple factors like discount offers, discounts of extra units purchased, buybacks, bundled offers, shipping costs, third-party logistics fees, and buy now pay later,- all of which increase the complexity around the final amounts that sellers are to receive and the timelines when various payments become due.

Payments of return orders further complicate the process for the finance team of the sellers. UniReco comes equipped with intelligent features, including pre-calculation of channel fees, automatic payment reminders, tracking of order-wise settlement, and providing transactional reports at multiple levels.

UniReco allows brands & retailers to get a summary of each transaction, ensuring clear visibility of charges, disputed payments, and expected revenue. This feature ensures that brands & retailers have order-wise revenue visibility, which helps them contest any erroneous or incorrect charges and also get a better sense of unit profitability by understanding how different products are contributing to company revenue

At the launch of the product, Kapil Makhija, CEO of Unicommerce said, “UniReco is a significant step forward in our commitment to providing comprehensive post-purchase management solutions. Working with thousands of brands allows us to understand the challenges that businesses face in reconciling payments across various marketplaces, and UniReco addresses this specific need.”

Key features of UniReco include:

• Multi-Channel Integration: UniReco seamlessly integrates with a wide range of online marketplaces, consolidating order and return data from different channels into a centralized platform.
• Payment leakages: Unireco assists sellers in detecting potential payment discrepancies and pinpointing any additional deductions related to return orders empowering sellers to enhance their revenue streams.
• Automated Reconciliation: The product automates the reconciliation process, minimizing errors and discrepancies in payment data. This ensures accuracy and transparency in financial records.
• Real-Time Updates: UniReco provides real-time updates on payment statuses, refunds, and returns, enabling businesses to stay informed and make data-driven decisions promptly.
• Customizable Reports: Users can generate customizable reports to gain insights into their reconciliation processes, helping them identify trends, analyze performance, and optimize operations.
• Scalability: UniReco provides consistent efficiency as brands expand their presence on new marketplaces to accommodate increased order volumes.

“Unicommerce eSolutions Limited is proposing, subject to receipt of requisite approvals, market conditions and other considerations, to make an initial public offer of its equity shares and has filed a draft red herring prospectus (“DRHP”) with the Securities and Exchange Board of India. The DRHP is available on the websites of the Company at www.unicommerce.com, SEBI at www.sebi.gov.in as well as on the website of the book running lead managers, IIFL Securities Limited and CLSA India Private Limited at www.iiflcap.com and www.india.clsa.com, respectively. Investors should note that investment in equity shares involves a high degree of risk. For details, potential investors should refer to the DRHP, including the section titled “Risk Factors”. Potential investors should not rely on the DRHP-I for any investment decision.” 

The post Unicommerce Launches UniReco appeared first on India Communication Forum.