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	<title>80dB Communications &#8211; India Communication Forum</title>
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	<title>80dB Communications &#8211; India Communication Forum</title>
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		<title>Empathy, Emotions and PR: Here&#8217;s how the women founders changed the game forever.</title>
		<link>https://indiacommunicationforum.com/empathy-emotions-and-pr-heres-how-the-women-founders-changed-the-game-forever/</link>
		
		<dc:creator><![CDATA[admin]]></dc:creator>
		<pubDate>Thu, 24 Jul 2025 11:51:46 +0000</pubDate>
				<category><![CDATA[Media]]></category>
		<category><![CDATA[80dB Communications]]></category>
		<category><![CDATA[Abhilasha Padhy]]></category>
		<category><![CDATA[Aether Public Relations]]></category>
		<category><![CDATA[Kiran Ray Chaudhury]]></category>
		<category><![CDATA[Media Mantra]]></category>
		<category><![CDATA[Pooja Pathak]]></category>
		<category><![CDATA[Public Relations]]></category>
		<category><![CDATA[Teamwork Communications Group]]></category>
		<category><![CDATA[Value 360 Communications]]></category>
		<category><![CDATA[women founders]]></category>
		<guid isPermaLink="false">https://indiacommunicationforum.com/?p=9100</guid>

					<description><![CDATA[<p>India Communication Forum</p>
<p><span style="font-weight: 400;">In the game of communications, those with more empathy, emotional resilience and an ability to foster meaningful relationships. Well, nearly </span>&#8230;</p>
<p>The post <a rel="nofollow" href="https://indiacommunicationforum.com/empathy-emotions-and-pr-heres-how-the-women-founders-changed-the-game-forever/">Empathy, Emotions and PR: Here&#8217;s how the women founders changed the game forever.</a> appeared first on <a rel="nofollow" href="https://indiacommunicationforum.com">India Communication Forum</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p>India Communication Forum</p>
<p><span style="font-weight: 400;">In the game of communications, those with more empathy, emotional resilience and an ability to foster meaningful relationships. Well, nearly all women know this like the back of their hands. Today, we’re bringing you some of the women founders who fought for their dreams and won. </span></p>
<p><span style="font-weight: 400;"><img fetchpriority="high" decoding="async" class="alignright wp-image-9105 " src="http://f3v.3a9.mytemp.website/wp-content/uploads/2025/07/Kiran-Ray-Chaudhury-–-Aether-Public-Relations.png" alt="Here's how the women founders changed the game forever" width="307" height="307" srcset="https://indiacommunicationforum.com/wp-content/uploads/2025/07/Kiran-Ray-Chaudhury-–-Aether-Public-Relations.png 450w, https://indiacommunicationforum.com/wp-content/uploads/2025/07/Kiran-Ray-Chaudhury-–-Aether-Public-Relations-300x300.png 300w, https://indiacommunicationforum.com/wp-content/uploads/2025/07/Kiran-Ray-Chaudhury-–-Aether-Public-Relations-150x150.png 150w, https://indiacommunicationforum.com/wp-content/uploads/2025/07/Kiran-Ray-Chaudhury-–-Aether-Public-Relations-120x120.png 120w, https://indiacommunicationforum.com/wp-content/uploads/2025/07/Kiran-Ray-Chaudhury-–-Aether-Public-Relations-375x375.png 375w" sizes="(max-width: 307px) 100vw, 307px" /><strong>Kiran Ray Chaudhury – Aether Public Relations</strong></span></p>
<p><span style="font-weight: 400;">There are storytellers, and then there’s Kiran Ray Chaudhury — someone who doesn’t just tell stories, but architects reputations. As the co-founder of Aether Public Relations, she carved out a space in India’s cluttered PR landscape for communication that’s both crisp and culturally grounded.</span></p>
<p><span style="font-weight: 400;">What sets Aether apart isn’t size, but sharpness. Under Kiran’s leadership, the firm has built campaigns that blend journalistic intuition with brand strategy, especially for high-growth startups and impact-driven companies. From funding announcements to founder positioning, Aether’s work doesn’t shout — it resonates.</span></p>
<p><span style="font-weight: 400;">Kiran herself wears many hats: strategist, writer, mentor. But above all, she’s a listener — and that’s what makes her campaigns hit home. While many chase virality, she plays the long game, building brands people trust and talk about.</span></p>
<p><span style="font-weight: 400;"><img decoding="async" class="alignright wp-image-9104 " src="http://f3v.3a9.mytemp.website/wp-content/uploads/2025/07/Abhilasha-Padhy-–-Co-Founder-Joint-MD-80dB-Communications.png" alt="Here's how the women founders changed the game forever" width="319" height="319" srcset="https://indiacommunicationforum.com/wp-content/uploads/2025/07/Abhilasha-Padhy-–-Co-Founder-Joint-MD-80dB-Communications.png 624w, https://indiacommunicationforum.com/wp-content/uploads/2025/07/Abhilasha-Padhy-–-Co-Founder-Joint-MD-80dB-Communications-300x300.png 300w, https://indiacommunicationforum.com/wp-content/uploads/2025/07/Abhilasha-Padhy-–-Co-Founder-Joint-MD-80dB-Communications-150x150.png 150w, https://indiacommunicationforum.com/wp-content/uploads/2025/07/Abhilasha-Padhy-–-Co-Founder-Joint-MD-80dB-Communications-120x120.png 120w, https://indiacommunicationforum.com/wp-content/uploads/2025/07/Abhilasha-Padhy-–-Co-Founder-Joint-MD-80dB-Communications-375x375.png 375w" sizes="(max-width: 319px) 100vw, 319px" /><strong>Abhilasha Padhy – Co-Founder &amp; Joint MD, 80dB Communications</strong></span></p>
<p><span style="font-weight: 400;">Abhilasha Padhy co-founded 80dB Communications in 2015 with an ambition: to make PR more strategic, ethical, and effective for India’s growing tech and impact ecosystem.</span></p>
<p><span style="font-weight: 400;">Today, the firm serves startups, digital brands, and government campaigns with clarity and credibility.</span></p>
<p><span style="font-weight: 400;">What sets Abhilasha apart is her commitment to ethical storytelling. At panel events, she’s emphasised that “ethics has to be displayed in everyday interaction across multiple stakeholders” — not just in headlines. She’s also guided the firm through pandemic-era pivots, adding data analytics and performance metrics into their service stack, yet staying fiercely independent and culture-first.</span></p>
<p><span style="font-weight: 400;">Under her leadership, 80dB has maintained profitability since inception, doubled revenues in three years, and earned clients like BOULT, Bombay Shaving Company, and tech startups across sectors.</span></p>
<p><span style="font-weight: 400;"><img decoding="async" class="alignright wp-image-9103 " src="http://f3v.3a9.mytemp.website/wp-content/uploads/2025/07/Pooja-Pathak-–-Co-Founder-Director-Media-Mantra.png" alt="Here's how the women founders changed the game forever" width="332" height="332" srcset="https://indiacommunicationforum.com/wp-content/uploads/2025/07/Pooja-Pathak-–-Co-Founder-Director-Media-Mantra.png 624w, https://indiacommunicationforum.com/wp-content/uploads/2025/07/Pooja-Pathak-–-Co-Founder-Director-Media-Mantra-300x300.png 300w, https://indiacommunicationforum.com/wp-content/uploads/2025/07/Pooja-Pathak-–-Co-Founder-Director-Media-Mantra-150x150.png 150w, https://indiacommunicationforum.com/wp-content/uploads/2025/07/Pooja-Pathak-–-Co-Founder-Director-Media-Mantra-120x120.png 120w, https://indiacommunicationforum.com/wp-content/uploads/2025/07/Pooja-Pathak-–-Co-Founder-Director-Media-Mantra-375x375.png 375w" sizes="(max-width: 332px) 100vw, 332px" /><strong>Pooja Pathak – Co-Founder &amp; Director, Media Mantra</strong></span></p>
<p><span style="font-weight: 400;">If Media Mantra is known as one of India’s fastest-growing PR agencies, a lot of that stems from Pooja Pathak’s strategic vision and grit. She co-founded the agency with her husband in 2012, and since then has helped scale the firm across major cities—Delhi, Bangalore, Mumbai, and Pune—growing at an impressive 65% CAGR and earning recognition as Asia’s second-fastest-growing PR firm.</span></p>
<p><span style="font-weight: 400;">Pooja’s leadership style blends mentorship with impact. She’s been named one of Reputation Today’s Most Important Women Professionals in PR and won Entrepreneur of the Year at the 2020 Exchange4Media Women Achievers Summit.</span></p>
<p><span style="font-weight: 400;">What sets her apart is her belief that PR must be ethical, inclusive, and empowering—not just effective. She coaches young talent, builds internal leadership paths, and holds deep convictions about gender equality and empathetic management. </span></p>
<p><span style="font-weight: 400;"><img loading="lazy" decoding="async" class="alignright wp-image-9102 " src="http://f3v.3a9.mytemp.website/wp-content/uploads/2025/07/Nikky-Gupta-–-Co‑Founder-CEO-Teamwork-Communications-Group.png" alt="Here's how the women founders changed the game forever" width="290" height="290" srcset="https://indiacommunicationforum.com/wp-content/uploads/2025/07/Nikky-Gupta-–-Co‑Founder-CEO-Teamwork-Communications-Group.png 624w, https://indiacommunicationforum.com/wp-content/uploads/2025/07/Nikky-Gupta-–-Co‑Founder-CEO-Teamwork-Communications-Group-300x300.png 300w, https://indiacommunicationforum.com/wp-content/uploads/2025/07/Nikky-Gupta-–-Co‑Founder-CEO-Teamwork-Communications-Group-150x150.png 150w, https://indiacommunicationforum.com/wp-content/uploads/2025/07/Nikky-Gupta-–-Co‑Founder-CEO-Teamwork-Communications-Group-120x120.png 120w, https://indiacommunicationforum.com/wp-content/uploads/2025/07/Nikky-Gupta-–-Co‑Founder-CEO-Teamwork-Communications-Group-375x375.png 375w" sizes="(max-width: 290px) 100vw, 290px" /><strong>Nikky Gupta – Co‑Founder &amp; CEO, Teamwork Communications Group.</strong></span></p>
<p><span style="font-weight: 400;">If healthcare PR in India had a poster child, it’d be Nikky Gupta. She co‑founded Teamwork Communications Group in 2010 with a dream and zero fanfare. Fast forward to 2025: her agency is India’s first healthcare-specialist PR firm, and a trusted force in government, pharma, and startup storytelling.</span></p>
<p><span style="font-weight: 400;">Her strength? Seeing opportunity where others saw risk. From landing the GSTN mandate during India’s tax rollout to building award-winning campaigns for Kerala, Jharkhand, and Delhi government bodies, she led from the front.</span></p>
<p><span style="font-weight: 400;">Teamwork’s client list spans Fortis Healthcare, Cipla, Delhi Government, and Essilor India—and growth has stayed resilient even through pandemic dips.</span></p>
<p><span style="font-weight: 400;"><img loading="lazy" decoding="async" class="alignright wp-image-9101 " src="http://f3v.3a9.mytemp.website/wp-content/uploads/2025/07/Manisha-Chaudhary-–-Value-360-Communications.png" alt="Here's how the women founders changed the game forever" width="352" height="190" srcset="https://indiacommunicationforum.com/wp-content/uploads/2025/07/Manisha-Chaudhary-–-Value-360-Communications.png 624w, https://indiacommunicationforum.com/wp-content/uploads/2025/07/Manisha-Chaudhary-–-Value-360-Communications-300x162.png 300w" sizes="(max-width: 352px) 100vw, 352px" /><strong>Manisha Chaudhary – Value 360 Communications</strong></span></p>
<p><span style="font-weight: 400;">Manisha Chaudhary co-founded Value 360 Communications in 2007 with a vision: to build an agency built on purpose, performance, and values. From those early days managing startups like Snapdeal and Paytm to today serving over 150 clients across industries, she has steered the agency to consistent high-growth—30% CAGR over a decade—all while maintaining a 70% client-retention rate.</span></p>
<p><span style="font-weight: 400;">A journalist-turned-PR strategist, Manisha’s unique strength is turning communication into meaningful engagement. She has championed gender-inclusive policies like VMoms and the “Relaunch” returnship program—making Value 360 one of the most empathetic workplaces in the industry.</span></p>
<p>The post <a rel="nofollow" href="https://indiacommunicationforum.com/empathy-emotions-and-pr-heres-how-the-women-founders-changed-the-game-forever/">Empathy, Emotions and PR: Here&#8217;s how the women founders changed the game forever.</a> appeared first on <a rel="nofollow" href="https://indiacommunicationforum.com">India Communication Forum</a>.</p>
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		<title>80dB Communications has been selected as the strategic communications partner for buzzworks Business Services Pvt Ltd.</title>
		<link>https://indiacommunicationforum.com/80db-communications-has-been-selected-as-the-strategic-communications-partner-for-buzzworks-business-services-pvt-ltd/</link>
		
		<dc:creator><![CDATA[admin]]></dc:creator>
		<pubDate>Wed, 08 Nov 2023 06:34:18 +0000</pubDate>
				<category><![CDATA[Client Win]]></category>
		<category><![CDATA[80dB Communications]]></category>
		<category><![CDATA[Business Services Pvt Ltd.]]></category>
		<guid isPermaLink="false">https://indiacommunicationforum.com/?p=3282</guid>

					<description><![CDATA[<p>India Communication Forum</p>
<p>80dB Communications has been selected as the strategic communications partner for buzzworks Business Services Pvt Ltd., aiming to elevate buzzworks&#8217; &#8230;</p>
<p>The post <a rel="nofollow" href="https://indiacommunicationforum.com/80db-communications-has-been-selected-as-the-strategic-communications-partner-for-buzzworks-business-services-pvt-ltd/">80dB Communications has been selected as the strategic communications partner for buzzworks Business Services Pvt Ltd.</a> appeared first on <a rel="nofollow" href="https://indiacommunicationforum.com">India Communication Forum</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p>India Communication Forum</p>
<p>80dB Communications has been selected as the strategic communications partner for buzzworks Business Services Pvt Ltd., aiming to elevate buzzworks&#8217; brand recognition, engagement, and market presence in India.</p>
<p><img loading="lazy" decoding="async" class=" wp-image-3283 alignright" src="http://f3v.3a9.mytemp.website/wp-content/uploads/2023/11/WhatsApp-Image-2023-11-08-at-11.54.22.jpeg" alt="80dB Communications has been selected as the strategic communications partner for buzzworks Business Services Pvt Ltd." width="186" height="155" srcset="https://indiacommunicationforum.com/wp-content/uploads/2023/11/WhatsApp-Image-2023-11-08-at-11.54.22.jpeg 1421w, https://indiacommunicationforum.com/wp-content/uploads/2023/11/WhatsApp-Image-2023-11-08-at-11.54.22-300x250.jpeg 300w, https://indiacommunicationforum.com/wp-content/uploads/2023/11/WhatsApp-Image-2023-11-08-at-11.54.22-1024x853.jpeg 1024w, https://indiacommunicationforum.com/wp-content/uploads/2023/11/WhatsApp-Image-2023-11-08-at-11.54.22-768x640.jpeg 768w" sizes="(max-width: 186px) 100vw, 186px" />Established by V C Karthic in 2001, buzzworks is an ISO 9001:2015 certified company specializing in staffing, recruitment, and software solutions.</p>
<p>Satish Rajan, Group Chief Marketing Officer at Buzzworks Business Services Pvt Ltd. and Innovation Group, commented, &#8220;The 80dB team brings a wealth of experience in creative storytelling. Their expertise aligns perfectly with our future expansion plans and will undoubtedly make a positive impact. We look forward to achieving great things together.&#8221;</p>
<p>Abhilasha Padhy, Co-founder of 80dB Communications, expressed, &#8220;We are honored to embark on this journey with buzzworks. Our mission is to enhance brands, craft compelling narratives, and foster meaningful connections. We firmly believe that our strategic approach, combined with buzzwork’s industry reputation and service portfolio, will create a powerful synergy that shapes perceptions for the brand.&#8221;</p>
<p>The post <a rel="nofollow" href="https://indiacommunicationforum.com/80db-communications-has-been-selected-as-the-strategic-communications-partner-for-buzzworks-business-services-pvt-ltd/">80dB Communications has been selected as the strategic communications partner for buzzworks Business Services Pvt Ltd.</a> appeared first on <a rel="nofollow" href="https://indiacommunicationforum.com">India Communication Forum</a>.</p>
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		<title>Paragon Awards Communication Mandate to 80dB Communications</title>
		<link>https://indiacommunicationforum.com/paragon-awards-communication-mandate-to-80db-communications/</link>
		
		<dc:creator><![CDATA[admin]]></dc:creator>
		<pubDate>Wed, 20 Sep 2023 08:32:09 +0000</pubDate>
				<category><![CDATA[Client Win]]></category>
		<category><![CDATA[80dB Communications]]></category>
		<category><![CDATA[communications mandate]]></category>
		<category><![CDATA[digital PR and social media]]></category>
		<category><![CDATA[Kiran Ray Chaudhury]]></category>
		<category><![CDATA[Paragon Awards]]></category>
		<category><![CDATA[Sachin Joseph]]></category>
		<guid isPermaLink="false">https://indiacommunicationforum.com/?p=2763</guid>

					<description><![CDATA[<p>India Communication Forum</p>
<p>Paragon, a footwear manufacturer in India, has awarded its communications mandate to 80dB Communications. 80dB will manage traditional media outreach, &#8230;</p>
<p>The post <a rel="nofollow" href="https://indiacommunicationforum.com/paragon-awards-communication-mandate-to-80db-communications/">Paragon Awards Communication Mandate to 80dB Communications</a> appeared first on <a rel="nofollow" href="https://indiacommunicationforum.com">India Communication Forum</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p>India Communication Forum</p>
<p>Paragon, a footwear manufacturer in India, has awarded its communications mandate to 80dB Communications. 80dB will manage traditional media outreach, digital PR and social media engagement to elevate Paragon&#8217;s brand presence and resonance in the market.</p>
<p><img loading="lazy" decoding="async" class="size-medium wp-image-2764 alignright" src="http://f3v.3a9.mytemp.website/wp-content/uploads/2023/09/WhatsApp-Image-2023-09-20-at-13.52.08-300x162.jpeg" alt="Paragon Awards Communication Mandate to 80dB Communications" width="300" height="162" srcset="https://indiacommunicationforum.com/wp-content/uploads/2023/09/WhatsApp-Image-2023-09-20-at-13.52.08-300x162.jpeg 300w, https://indiacommunicationforum.com/wp-content/uploads/2023/09/WhatsApp-Image-2023-09-20-at-13.52.08.jpeg 730w" sizes="(max-width: 300px) 100vw, 300px" />With an unwavering commitment to delivering enduring footwear to millions, Paragon has earned its place as India’s trusted footwear brand in the country. Since its inception in 1975, Paragon has set industry standards through its unwavering dedication to quality and an extensive product range that caters to a diverse &amp; broad customer base, spanning from shoes to slippers.</p>
<p>Sachin Joseph, Executive Vice President at Paragon said, &#8220;We are delighted to partner with 80dB Communications. We believe our trajectory of high growth will be complemented well by partnering with 80dB, known for their pragmatic approach, deep market insights and creative thinking”.</p>
<p>Kiran Ray Chaudhury, Co-founder of 80dB Communications said, “We are thrilled to be partnering with Paragon, an iconic name in the footwear industry. This communications mandate underscores our holistic strategy, fusing digital, PR, and social media to achieve client objectives. Together, we aspire to not only elevate brand awareness but also create a lasting impression in the market.&#8221;</p>
<p>The post <a rel="nofollow" href="https://indiacommunicationforum.com/paragon-awards-communication-mandate-to-80db-communications/">Paragon Awards Communication Mandate to 80dB Communications</a> appeared first on <a rel="nofollow" href="https://indiacommunicationforum.com">India Communication Forum</a>.</p>
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